ELITE ARTIST 2019 WINNER: JOSÉ QUIÑONES

To celebrate our industry’s most iconic talent and creativity, past winners and top artists can enter their work into the Elite Artist category. For self-proclaimed #makeoverexpert José Quiñones (@josequinonescarbonell), this meant another opportunity to elevate his skills, even as a master.

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A. Blondor + 20 vol
B. Illumina 10/69 + 9/60
C. Color Touch 2/0
D. Color Fresh Create Hyper Coral

“Not only was it a before and after for my spectacular model but also for me. After winning the BEA Elite Category, I have received opportunities for both personal and professional growth, and I have become an inspiration for other beauty professionals.” 

Love his winning look? He called it “The Dragon Lady.” 🐉 This look featured “combinations of edgy darkness…[and] sensuality.” Crisp lines defined his model’s contrasting layers. 💆‍♀️ It’s this mix of skill and vision that won José the title of Elite Artist 2019. 

But, as a Wella Brand Educator, it’s always about more than winning for José. From mentorship to words of encouragement on social media, this stylist continuously pushes emerging stylists to take advantage of competition and education.

How will you elevate your craft? 🤔  Get inspired to create your 2020 entry by checking out each category & their mood board on Pinterest. Then publish your entries to IG before May 22. What are you waiting for?! Enter today.